saie

In terms of setting trends for clean beauty brands that can be both high quality and affordable, Saie leads the way. I always considered the clean beauty “Big Three” to be Kosas, Saie, and Ilia. Because they’re consistently hailed for their luxurious formulas that won’t irritate your skin, and an overall sustainable production system down […]

I always say there are three makeup products you must be wearing to even begin to feel presentable: mascara, eyebrow gel, and a lippie. Whether your lip product of choice is a matte lipstick, a sheer gloss, or a smudge of liner, my face doesn’t feel complete without some sort of pigment smeared on my […]

I’m constantly on the lookout for the best makeup brands on the market…and it’s not solely dependent on what BeautyTok influencers tell me to buy. I try the product myself and get a sense of what works on me before making a sweeping judgment on the brand. And while I agree that not every product […]

Before there was TikTok, there was YouTube. The old me would sit down with a snack and watch endless storytimes, challenges, moving-out videos, makeup tutorials, cooking shows, you name it. I ended my nights with budding influencers like Emma Chamberlain, Tana Mongeau, James Charles, and David Dobrik. But to me, YouTube videos are far more […]