paulas choice

Get Your Cart Ready: The Sephora Sale Is Coming

Get Your Cart Ready: The Sephora Sale Is Coming

When I was growing up, people would go feral over a sale. Black Friday would roll around, and news stations would set up outside Best Buy, Home Depot, and Target to watch thousands of people at 3 a.m. fight for half-off TV. I was never the type of girl who could endure the mall on […]

The New Gen Of Kar-Jenners: North West Is Starting A Skincare Line

The New Gen Of Kar-Jenners: North West Is Starting A Skincare Line

In between posting dance videos, chaotic lip syncs, and performing a social experiment on Ice Spice to completely replicate her, North West is certainly TikTok’s busiest nepo baby. At all hours of the day, you can find @kimandnorth alive on the app. Whether it be North forcing Kim Kardashian to do dances created by Charli […]

10 Products To Keep In 2023 . . . And 10 To Leave Behind

10 Products To Keep In 2023 . . . And 10 To Leave Behind

2022 brought so many product recommendations my bank account wishes I hadn’t seen. My entire TikTok FYP is packed with makeup routines and the next hottest product. Everyone tells me I must have this product, so I tell my bank I must have that product. I want to feel as confident as a supermodel even […]