COLUMNS

SIA Hits Spotify’s Billions Club…Again

SIA Hits Spotify’s Billions Club…Again

The holiday season is coming in hot, and Sia’s holiday hit “Snowman” is officially joining Spotify’s Billions Club. Yes, you read that right—Sia’s snowy anthem has hit a billion streams, marking a rare achievement for a newer holiday song in a world of Christmas classics. 

The song blew up on TikTok, where Sia’s gravelly, crooning tone went mega-viral. With popular lyrics like “Let’s go below zero and hide from the sun/ I love you forever where we’ll have some fun/ Yes, let’s hit the North Pole and live happily,” this track became an instant holiday staple.

If you don’t believe me, check the stats! Since November 1, there has been over a 250% increase in streams of “Snowman” by Sia in the U.S. and a nearly 110% increase globally.

It’s like everyone collectively remembered, “Oh yeah, GRAMMY Winner Sia made that amazing winter song” and decided to make it their holiday go-to. It doesn’t hurt that “Snowman” is also featured on Spotify’s Christmas Hits playlist, which has been the #1 playlist in the U.S. as of November 11. 

And this isn’t the first time Sia has hit Spotify’s elusive Billion’s Club…or the second…or the third. Here are a few of her other hits that have amassed over 1 billion streams on the platform:

  • “Chandelier”
  • “Dusk Til Dawn ft. Sia”
  • “Titanium ft. Sia”
  • “Unstoppable”

Talia Kraines, Senior Editor, U.S. Pop at Spotify says,

There’s no doubt that when it comes to holiday music, listeners tend to turn to the classics – which means it’s all the more exciting when a new original Christmas song really makes an impact. As the most recently released holiday song to enter the Billions Club, Sia’s Snowman has done just that.

An immediate standout to the Spotify editorial team when Sia’s holiday album Everyday is a Holiday was released, “Snowman” was beloved by listeners due to its hugely emotive lyrics and that hypnotic piano line which we can’t get out of our heads. It’s grown in popularity every year and is a smash hit in our flagship Christmas Hits playlist.

What’s I love about “Snowman” hitting this milestone is how unique it is for a song that hasn’t been around for decades. Sure, you know hits like “Rudolph, The Red Nosed Reindeer” as Christmas classics…but Sia’s created recent history with “Snowman.”

It’s currently leading the race over Jingle Bell Rock, which is close to hitting a billion streams too. But “Snowman” is officially the most recent holiday hit to pass the one billion mark, showing that modern holiday music can still break through and become an essential part of the season.

She’s one of the biggest singer-songwriters in the industry for a reason…and to usher us into the winter season, stream “Snowman” now!

Up Next

Don`t miss