As far as entertainment companies go, A24 Films is arguably one of the coolest.

Besides a remarkable track record for distributing some of the most hair-raising, heartbreaking, and flat-out terrifying films of the past five years, A24 has become known for bolstering and giving unprecedented creative freedom to rising directors, like Ari Aster of Hereditary and Midsommar fame as well as Greta Gerwig of Lady Bird. They've also got their marketing strategy down to a T, drawing the sort of cult fanbase and loyalty that mirror those of successful indie record labels. And now, in the wake of the worldwide health crisis, A24 is flexing their philanthropy muscles, too, selling items from their films for the good of New York City charities.